Employees are the building blocks of any organisation. The people who are employed by you are the ones who represent you in the market. They are the ones who help to form an image of your company in front of the customers and suppliers. So naturally it is extremely important that you select the right people for your organisation. But how do you pick up the best applicants for a job? You do it with the help of certain tools:
Attention Drawing Employment Ads
This is the first weapon in your arsenal. Nothing works like an Employment ad. It is the first step in attracting a pool of candidates for a position. All you need to do is prepare an advertisement for employment to be placed in your local newspaper or over a job search engine. But we will come to the online tools later. An employment ad is a piece of text that simply states the position, rate of pay, and how to apply. In the present day and age, it will not excite anyone. But still, it is by far the most effective way of attracting a pool of job prospects. Many leading dailies have page long ads for hiring fresh talent.
The classifieds section of the newspapers also is also another place which displays the hottest jobs across industries. Chances are that the people who respond to these ads will be those who are simply looking for a paycheck-based employment. They have no concern whether the career opportunity is a rewarding one. They are the ones applying for any job that is available on the go. Regardless of whether the job is something that they would enjoy doing, the applicants just want to earn a quick buck without delving deep into the creative realms of their mind. In other words, they are sweatshop slaves. But we should not look down upon them, because they form 90% of the job force.
But hiring clones like this could be a setback for a business which requires extraordinary creative zeal. People who are not happy at their jobs will not impress the customers. Unimpressed customers are unlikely to return because they will patronize the competition instead. And that, is extremely bad for business.
So how will you attract the top talent for your business? There’s a way for that too. A good way to find motivated employees is to create a catchy advertisement published in a leading daily. The ad will grab the attention of the best applicants. If the job is fast paced, make sure you mention this in your ad. That’s because many people thrive on a busy job. With flexible scheduling options, they could work wonders for your enterprise. Flexible work hours are a hot item right now as many people struggle to balance life and work. They have a family to look after, and some of them are continuing education, especially the ones that are interested in going after a MBA.
There is another criteria for hiring good quality independent professionals. A person who works well independently is likely to respond to an ad seeking a self-starter. Is there such an opportunity in your company? Does it allow the person access for career growth? Let people know that. Adding these extra perks on such jobs turns a dry announcement into an exciting venture. One more point which is worth considering is that newspaper advertisements are most successful if they appear on a Sunday.
Online Job Portals
Today most of the world is hooked to the internet. So posting jobs over various web-based platforms does not come as a surprise. In fact, jobs being posted online has been an ever increasing trend since the early 2000s. In the present day and age, it is impossible to think about a company hiring process without an online job posting. Moreover, when you compare the price of an ad over print media and on the web, it is way cheaper to post a job online.
Some of the popular online job portals in India are:
- Naukri
- Monster
- Shine
- LinkedIn
But which site should you rely on? It depends on a variety of factors. First in line is the credibility of the website. Most of it depends upon the credibility of the portal. But nowadays, most of the sites have more or less the same credibility. Another factor is the price. Now, here is where an employer could mix and match their options. A site with good credibility could have a higher price. Here is another factor that can help you to decide which online platform to choose. Find out which site receives the most traffic. Once you have sorted these three out, then you have nailed which job platforms suit your purpose best.
But what we would recommend is that you find out which site is most appropriate for your business. Some sites attract entry-level aspirants whereas others attract experienced professionals who belong to the management cadre.
Career Fairs
You can call it anything – a career fair, a job expo or an employment extravaganza. This is one of that employment measures undertaken by the company which offers a good bargain. Not only does an enterprise get to look at a bunch of fresh job prospects, but they also save a lot on advertisements. All they spend money on is a stall in the expo, with tons of flyers and visiting cards at their disposal. Whosoever comes in at the stall, he / she gets introduced informally to a company. These are the best hiring avenues for startups. In fact, job fairs work best for companies that are into strict budgeting, especially the bootstrapped enterprises. Job fairs help companies to hire in droves, but as an employer, you should be wary of low-level talent seeping through your hiring process. Make sure that the candidate in question is screened through a stringent interviewing process. Otherwise, you could be sowing the seeds for your own destruction!
Government And Non Profit Resources
Under the national employment mission, the government takes enough steps to ensure that people can find a vocation. However these Non Profit Resources are beneficial for both the employee and employer. This helps an enterprise to find workers, and here’s the catch. Most of the workers which are screened by a Government Body, are actually skilled ones who are ready for the industry.
A big example of this type are the government agencies which hire disabled people and ex-military personnel for jobs. Disabled people are best suited for computer based data entry jobs or jobs where mobility is restricted. Army & Military veterans are best suited for training and security jobs. That way you can save money, time and effort on all your employment needs.
Recruitment Consultants
Mostly firms which are short on time go through the Recruitment Consultancy route. Companies that rely on recruitment consultants are short on time or manpower. So they hire employment experts who help them to deal with the hiring aspect of the job. It is evident that these companies do not have the optimum HR skill for hiring. Nowadays, with the startup culture blown out of proportion in some territories, Recruitment Consultants come as a quick fix and handy solution for hiring needs of such enterprises. Employment agencies have a big plus point. They are not only effective for temporary staffing solutions but you can also use their services to fill ad-hoc positions only and in the longer run, good executive search firms such as ours can help you hire the best talent for top level management positions all of which does not require you to have your own HR setup and hiring process.
College Recruitment
If you are looking for mass hiring of freshers, college recruitment or college placement is the best way to go about it. But this is only for those companies that are comfortable to train interns for their vacancies. Normally, companies which go after college graduates and undergraduates, have their placement cells posted at known colleges. They have budget restrictions which compels them to hire college freshers, who are cheap labour. But if you look at the HR competency of these enterprises, it is quite incredible. Moreover, if you are a part of such organizations, you get to learn a lot of skills, especially in the field of hiring young qualified graduates.
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